The landscape of Los Angeles radio has changed over the last several years, so what's one more change?
93.5 The Beat will be dropped while focus is being placed on KDAY, which has been a staple in Los Angeles hip-hop, originally launching in the 80s.
"Los Angeles has been missing the west coast sound. By eliminating syndicated programming, KDAY can now focus on its strengths as a local, independent station that connects with the diverse culture that is Los Angeles," says Adrian "A.D." Scott, program director and operations manager.
"With a mix of the old school and the new music that is enjoyed today, I feel we have a unique and winning recipe."
93.5 KDAY was unveiled at the Nokia Theatre on Saturday (August 15), with some of hip-hop's most iconic figures, including Big Daddy Kane, Dough E. Fresh, and Naughty by Nature, Slick Rick, Dj Quik, and Whoodini.
The sold out show attracted a diverse LA crowd of many races, and ages both young and old.
The original KDAY was first an AM station at 1580 in Los Angeles featuring R&B and hip-hop. It was resurrected as an FM station in summer 2004 with radio vets such as Yo-Yo, The Baka Boyz and Julio G.
However in April 2008, they switched KDAY to "The Beat," adopting the logo and adding several syndicated shows from Radio One.
Now, they place to move back to their original indie format. Presently, KDAY's new format should be can be heard live on air at 93.5 on your FM dial. For more info, or to stream live online, visit 935KDAY.com.
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