Jay-Z Set To Launch Rocawear Shoe, Critics Give Mixed Reactions
Published 05/07/2009, by Allen Starbury

2009-05-07 - Jay-Z shoe

Jay-Z is gearing up for his own Rocawear sneaker called the R+Evolution, and images of the new kicks have already made their way to the internet.

The kicks follow several failed footwear partnerships in the past, and are set to debut in June. So far, they have been compared to both Kanye West's Air Yeezy and Supra's Skytop.

"The R+ sneaker from Shawn and Rocawear is set to debut in June and if you can't tell after looking at the picture, it resembles various other sneakers out there," said fashion blog ImFlash.com. "Don't you agree? I'm seeing a Supra with a Yeezy, throw Nike in there somewhere and then you have the R+."

2009-05-07 - Jay-Z shoeOthers shared those same criticisms: "You can just see all types of design swipes leading to this ____ (insert your own adjective) sneaker. I'm mean I'm smelling Nike's RT-1's, Y-3's, Supra's, Yeezy's ... it's just ugh. I am not pleased. I think my wallet's safe in this case.

Fashion critics, such as Hypebeast, say Jay-Z's forthcoming shoe attempt has that "grown up" look.

"The branding is minimal and decidedly a little more grown up," writes HypeBeast.

R+Evolution is presented in a simple high-top silhouette with a black leather upper, hook style lacing towards the top, and an all-white sole.

What do you think? Let us know in the comments below.

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13 Comments
Vengeance IS MINE!!!!!!!! - May 7, 2009 at 1:29 pm

nah, these are just busted…..

not worth spending money on ‘em…..

but then again is the same bustahs sponsoring tha same bullsh*t……..

Josephine - May 7, 2009 at 1:57 pm

Not worth looking at. JayZ should be shot at this design. Stick with rapping and Beyonce.

hannibal - May 7, 2009 at 1:58 pm

it’s conservative and simple, more like a Creative Rec ripoff than anything…but I like the red laces, reminds me of the s.carters.

xtrapuffed - May 7, 2009 at 2:58 pm

damn that’s the best they could come up with!!!

Young Moe - May 7, 2009 at 3:53 pm

The black on black hits. black strings… any thing other gets the how high method and red man roast………
old tropical colored colors shoe game having… “get em”
ole, Dr. Jay, lil shorts big shoe wearing… “get em”
ole,
Retro-politin bootleg Gangsta flick shoe wearing… “get em”
Ole, throwback brooklyn bommer sports tennis wearing…
classic reebok pump without the air pocket… “get-em”

lulu - May 7, 2009 at 5:51 pm

They are so similar 2 so many shoes i wouldnt buy for my son.

cali - May 7, 2009 at 11:02 pm

Dnt release this pls they wacc & prettys sure they won’t sell..tha s.carter’s was a flop hov cum on now….ill past

Vengeance IS MINE!!!!!!!! - May 8, 2009 at 12:20 am

AND WILL RAPPPERS AND RECORD LABELS STOP BLAMING THE RECESSION AS THA REASON AS WHY PEOPLE AIN’T BUYING MUSIC, WATCHING MOVIE PREMIERES OR JUST BALLING OUT OF CONTROL…….

IF THA RECORD IS WACK?

WE DON’T BUY IT….

IF THA MOVIE IS WACK?

WE DON’T WATCH IT……

IF THE TREND AIN’T HIP?

WE DON’T WEAR IT…….

dzast01 - May 8, 2009 at 9:07 am

glad yal don like em..and its not “hip” (which sounds supremely gay to say..thafuckis HIP?) …cuz ima cop them as black on black..fuck the red shoe strings…or maybe some white on whites….its grown folk shits..gotta have it to rock it right too….young bucks wantin them gay ass yellow and neon green 180 dollar bullshits…yal can keep that shit..tight jean wearin bape n coogi fagz

The Wayno Show - May 8, 2009 at 9:11 am

The shoes are decent. If the price is affordable, I think that they’ll do well. If they are over $100, I don’t see them flying off the shelves.

Suitguy - May 8, 2009 at 9:21 am

They say Jay-Z is worth 300 million yet these shoes look like 7-11 99cent specials

Philly-O - May 8, 2009 at 12:23 pm

Yeah, the young bucks won’t feel this, but more mature heads like myself wear shit like this. We don’t need 10,000 neon colors. If I wanted all that colorful ish, I’d go back to 1990 and get me a pair of Reebok’s The Pump and rock a day-glo yellow Nike shirt, lol.

Tilo - May 9, 2009 at 5:17 pm

I think there smooth. Fashion is heading to a more clean and simple look these days! Yeah there compared to other labels, but its the touch of each label that makes them different. I own a clothing store and i would stock them! I wouldn’t have to be ignorant to say that JayZ doesn’t have a say in that discision though!

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